Delivr New Pixel Setup Guide

1. Introduction

Delivr Pixel tracks user actions on your website and sends data to analytics and advertising platforms. This guide shows you how to create, configure, and install the pixel using Google Tag Manager (GTM) or manual code input.

2. How to Create a Pixel in Delivr

Step 1: Accessing Pixel Setup

  1. Go to Delivr Dashboard.

  2. Select Sources & Destinations → Catalog in the left menu.

  3. Click "Configure Pixel".

Step 2: Enter Basic Information

At this stage, you need to enter the main parameters:

  • Pixel Title – set a clear name (e.g., "Marketing Analytics").

  • Pixel Type:

    • 🖥 Website Pixel – tracks actions on the website.

    • 📢 Ads Pixel – for working with advertising platforms.

  • Custom Fields – configure additional parameters.

  • Sync with Legacy Pixel – if you have an old pixel version.

If you do not enter a Pixel Title, an error message will appear, and the Continue button will be disabled.

Click "Continue" to proceed to the next step.

Step 3: Connecting Analytics

  1. Select the analytics platform:

    • Google Analytics 4 (GA4).

    • Microsoft Clarity.

  2. Enter your Project ID after selecting GA4 or Clarity.

  3. Click "Validate" to confirm the connection.

  4. Once validated, the "Continue" button becomes active.

Step 4: Configuring Events

  1. Choose which user actions to track:

    • Page Views.

    • Clicks.

    • Form Submissions.

    • Other Events.

  2. Click "Continue".

Step 5: Installing the Pixel

  1. Delivr generates your pixel code:

    <script async src="https://delivr.ai/pixel.js?id=PIXEL_ID"></script>

  2. Choose an installation method:

    • Manually insert into your website’s <head>.

    • Use Google Tag Manager (GTM).

    • Integrate via API.

  3. Select GTM and follow the instructions.

3. Verifying Installation

How to Ensure the Pixel is Working?

  • Google Tag Assistant – Chrome extension for checking GTM.

  • Browser DevTools – check Network → Events.

  • Delivr Dashboard – verify events in real-time.

  • API request: GET /pixel/status?id=PIXEL_ID.

Now your Delivr Pixel is successfully set up and transmitting data! 🎉Delivr Pixel Setup Guide